Band:It - Bracelet cum Reusable Tote Bag
Band:It - Bracelet cum Reusable Tote Bag
Band:It - Bracelet cum Reusable Tote Bag
Band:It - Bracelet cum Reusable Tote Bag
Band:It - Bracelet cum Reusable Tote Bag
Band:It - Bracelet cum Reusable Tote Bag
Band:It - Bracelet cum Reusable Tote Bag
Band:It - Bracelet cum Reusable Tote Bag
Astu Eco

Band:It - Bracelet cum Reusable Tote Bag

Regular price MRP  Rs. 229.00 Rs. 229.00
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The Product

Is it a bracelet? Is it a bag? No, it's both! One scarf, two uses! 

Set out of home wearing a cool bracelet or head band, and when you need to buy groceries or do some shopping during the day, open a bejewelled magnetic clasp and, voil , it turns into a gorgeous, handy bag! How cool is that!

This innovative item is not just beautiful to look at, it also solves a pressing problem faced by cities and towns all over India burgeoning piles of plastic garbage and disposable bags flying the wind, eaten by stray animals.

With this hand band, you can not just look cool, but also be a smart, conscientious shopper. If you forget to carry your cloth shopping bags, worry not, your nifty scarf will step up to the task and do the heavy lifting, quite literally. It goes equally well with Indian and Western outfits and can be worn in multiple ways. Wear it for a casual brunch or day at the movies or team it with your formal outfits for a meeting or interview.

When done, wash, reuse, repeat. No garbage, no guilt!

Choose from 9 different colours/ designs.


* The VERY first of its kind!
* Made of 100% cotton, with and without prints.
* Easy to use for that stylish look.
* Each comes with a clasp that gives it a bejeweled look.
* Can be worn multiple ways

Product specifications:

Description: Hand band with a bejewelled magnetic bead clasp that opens up to become a bag

Package contains: 1 bracelet cum tote bag

Material: 100% cotton

Dimensions (cms): 27.5 x 1 x 42

Weight: 18g

Partner Story

Behind Astu Eco are two enterprising and innovative women: Anitha Shankar and Tejshree Madhu who went from 'armchair green supporters to active environmentalists'. The duo started the enterprise with an intent to rid India of the plastic menace that is rampant today.

It was deeply disturbing to see plastic litter everywhere, on road sides, in parks, in lakes and water bodies, in landfills and in the garbage pile next to education institutes. We were traumatised by the sheer mess of growing garbage on our roadsides and the painful visuals of our urban domestic animals feeding on plastic in the garbage. The story was almost the same in every large city we went. It appeared that the garbage and plastic menace stood unchallenged. And all the cities collective misery festered. And elsewhere in the world, turtles, dolphins, goats, sheep, fish and many innocent animals were dying a painful death because they ate plastic. It was heart wrenching. To just watch.

That is when we decided to move from being armchair green supporters to active environmentalists.

And Astu Eco was born. A sustainable business that makes ecofriendly products that are alternatives to harmful disposable plastic.

Your Impact

Today, one of the largest threats facing the environment comes from plastic pollution, and as citydwellers, sad evidence of this is available to us everywhere we go. When you purchase this product, you get not one but two beautiful and useful items all made of 100% cotton. With this scarf + bag, you not just look elegant but also support going plasticfree, reduce your carbon footprint and send out a positive message for a sustainable environment.

Why we like it

Now you have it when you need it a reusable, ecofriendly bag that's always on hand. Flaunt it on you to confidently and stylishly say no to plastic bags. And magically pull out a bag in a jiffy! In case you forget to carry your shopping bag, just whip off your bracelet and hey presto, you have a gorgeous bag!

Maya says

This is one of the most innovative products I've seen! No more having to worry when I've forgotton my shopping bags at home. And when I'm not in the mood for a head band, I just roll it up and keep it in my bag or glove box to use later as a bag.

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